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This following resources are an
excellent reference library on knowledge management,
corporate strategy and marketing.

Knowledge Management
Bukowitz, W. R. and Williams, R. L., The Knowledge Management
Fieldbook, (Pearson Education
Limited, 1999)
Cross, R. and Israelit, S., Strategic Learning in a
Knowledge Economy, (Butterworth
- Heinemann, 2000)
Davenport, T. H. and Prusak, L., Working Knowledge,
(Harvard Business School
Press, paperback 2000)
Neef, D., A Little Knowledge is a Dangerous Thing,
(Butterworth – Heinemann,
1999)
Nonaka, I. & Takeuchi, H, The Knowledge –
Creating Company, (Oxford
University Press, 1995)
Klein, D., The Strategic Management of Intellectual
Capital, (Butterworth –
Heinemann, 1998)
Prichard, Hull, Chumer and Willmott eds., Managing
Knowledge, (MacMillan Business,
2000)
Sullivan, P. H., Value-Driven Intellectual Capital,
(John Weiley & Sons,
2000)
Sveiby, K-E., The New Organisational Wealth, Managing
& Measuring Knowledge-Based Assets, (Berrett
– Koehler Publishers, 1997)
Roos, J., Roos, G., Dragonetti, N. C., Edvinsson, L.,
Intellectual Capital, Navigating the New Business Landscape,
(MacMillan, 1997)
Senge, P., The Fifth Discipline, Field Book, (Nicholas
Brealey Publishing, 1999)
Amidon, D., The Ken Awakening, Innovation Strategy
for the Knowledge Economy, (Butterworth
– Heinemann, 1997)
Dauphinais, Means, Price, Wisdom of the CEO, (John
Wiley & Sons, 2000)
Dodgson, M., The Management of Technological Innovation,
(Oxford 2000)
Edvinsson, L & Malone, M. S., Intellectual Capital,
The Proven Way to Establish Your Company’s Real
Value by Measuring its Hidden Brainpower, (Piatkus,
1997)
Hamel, G., Leading the Revolution, (Harvard
Business School Press, 2000)
Kaplan, R. S. & Norton, D. P., The Balanced Scorecard,
(HBS Press, 1996)
Leonard, D., Wellsprings of Knowledge, (Harvard
Business School Press, paperback 1998)
Von Krogh, G., Roos, J., Kleine, D. (eds.), Knowing
in Firms, Understanding, Managing and Measuring Knowledge,
(Sage Publications, 1998)
Corporate Strategy
Johnson, G & Scholes K, Exploring
Corporate Strategy, Prentice Hall, 6th edition without
cases, 2003
Haberberg, A & Rieple, A, The
Strategic Management of Organisations, Pearson, 2001
Lynch, R, Corporate Strategy,
3rd edition, Pearson, 2003
Bowman, C, Strategy in
Practice, Prentice Hall, 1998
Hendry, J & Johnson, G, Strategic
Thinking, Wiley, 1993
de Wit, R & Meyer, R, Strategy
Synthesis, International Thomson Press, 1999
Bryson, J, Strategic Planning
for Public and Not-for-Profit Organisations, Pergammon,1993
Finlay, P, Strategic Management,
Pearson Education, 2000
Grant, W., Contemporary
Strategy Analysis; Concepts, Techniques, Applications,
3rd edition, 1997
Hill, C. & Jones, G, Strategic
Management ; An Integrated Approach, Houghton Mifflin,
2003
John, R, Ietto-Gillies, G, Cox, H, Grimwade, N, Global
Business Strategy, International Thomson Press, 1997
Kay, J Foundations of
Corporate Success, Oxford University Press, 1995
Mintzberg, H, Quinn, B & Ghoshal, S, The
Strategy Process, Revised European Edition, Prentice
Hall, 2001
Segal-Horn, S, The Strategy
Reader, Blackwell, 1998
Thompson, J., Strategic
Management: Awareness and Change, Third Edition, International
Thomson Press, 2003
Wheelen, T & Hunger, J, Strategic
Management & Business Policy, sixth edition, Addsion
Wesley, 1998
de Wit, R & Meyer, R, Strategy:
Process, Content, Context, International Thomson Press,
1998.
Marketing and Marketing Strategy
Doyle, Peter, Marketing Management & Strategy, Prentice-Hall,
2002.
Blythe, J, Marketing Strategy,
McGraw Hill, 2002.
McDonald, M.H., Marketing
Plans: How to prepare them: How to use them 2nd Edition,
Heinemann , 2001.
Kotler, P., Marketing
Management, 7th Edition, Englewood Cliffs, New Jersey,
Prentice-Hall, 2001.
Wilson, R.M.S. et al, Marketing
Planning and Control, London, Heinemann, 1990.
Jain, S.C. , Marketing
Planning and Strategy, 3rd Edition, Cincinnati, Ohio.
South-Western Publishing Co, 1990.
Walker, Jr., O.C., Marketing
Strategy Planning and Implementation
Homewood, IL, Irwin, 1992.
Foxall, G.R., Strategic
Marketing Management, London, Croom Helm, 1998.
Onkvist, S., Shaw, J.J.., International
Marketing: Analysis & Strategy,
London, Prentice –Hall, 1997
Bradley, F. , International
Marketing Strategy ,Hemel Hempstead,
Prentice-Hall, 1995
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